Cookie Policy
Plain-English information about the cookies ebykes.nl uses, why we ask for your consent, and how you stay in control of your data at every step — in line with the GDPR and Dutch privacy law.
The short version
- We only set cookies beyond the strictly necessary ones once you give us clear, active consent — never before, and never by default.
- You can accept, reject, or customise cookies category by category, and change your mind at any time via the cookie settings icon in the bottom-left corner of the site.
- We never use pre-ticked boxes, and rejecting non-essential cookies is exactly as easy as accepting them.
What Are Cookies?
Cookies are small text files that a website stores on your computer, phone or tablet when you visit it. They let the site remember things about your visit — like the contents of your shopping basket, your language preference, or how you found us — so your next visit (or even the rest of this one) works more smoothly.
Some cookies are set directly by ebykes.nl (“first-party cookies”). Others are set by services we use, such as analytics or payment providers (“third-party cookies”). This policy explains both.
Similar technologies — such as local storage, pixels and tracking scripts — are covered by this policy in the same way, even where the word “cookie” doesn’t technically apply.
Who We Are
ebykes.nl (insert full legal company name) is the data controller responsible for the cookies described in this policy and for the personal data collected through them.
| Trading name | ebykes.nl |
| Legal entity | insert registered company name |
| Chamber of Commerce (KvK) number | insert KvK number |
| VAT / BTW number | insert VAT number |
| Registered address | insert registered business address, Netherlands |
| Contact email | support@ebykes.nl |
Before you publish this page: fill in each highlighted field above with your real business details. A Cookie Policy that’s missing a genuine controller identity and address is one of the most common reasons Dutch and EU regulators flag a site during a compliance check.
Why We Ask for Your Consent
Under Dutch and EU law, we need your permission before we can place most cookies on your device. This requirement comes from two pieces of legislation working together:
- The General Data Protection Regulation (GDPR) — Regulation (EU) 2016/679, which governs how we may collect and use personal data, including data gathered through cookies.
- The Dutch Telecommunications Act (Telecommunicatiewet), Article 11.7a — the Dutch implementation of the EU’s ePrivacy Directive, which specifically requires clear, informed, active consent before non-essential cookies are placed on a visitor’s device.
Strictly necessary cookies are the one exception: we can use these without asking, because the website genuinely cannot function without them (for example, remembering the items in your basket as you move between pages).
Categories of Cookies We Use
We group every cookie on ebykes.nl into one of four categories. You can switch on or off each category except the first, which is always active.
| Category | What it’s for | Consent required? |
|---|---|---|
| Strictly necessary | Basket, checkout, login sessions, load balancing, and security — the site cannot work properly without these. | Not required |
| Functional | Remembering preferences such as language, currency, or previously viewed e-bike models and accessories. | Consent required |
| Analytics | Understanding how visitors use the site, so we can improve navigation, product pages and site speed. | Consent required |
| Marketing & advertising | Showing relevant ads for e-bikes and accessories on other sites, and measuring campaign performance. | Consent required |
The Cookies We Actually Set
Here’s the detailed breakdown, cookie by cookie. This table reflects a typical e-commerce setup — replace it with the results of your own cookie audit once your analytics, payment and marketing tools are finalised.
| Cookie name | Category | Purpose | Duration |
|---|---|---|---|
| ebykes_session | Necessary | Keeps your basket and checkout session working as you browse | Session |
| ebykes_consent | Necessary | Remembers your cookie preferences so we don’t ask twice | 12 months |
| ebykes_currency | Functional | Remembers your preferred currency (EUR by default) | 6 months |
| _ga / _ga_* | Analytics | insert your analytics provider, e.g. Google Analytics 4 | Up to 14 months |
| _fbp | Marketing | insert your ad-pixel provider, e.g. Meta Pixel | 3 months |
| _gcl_au | Marketing | insert your ad platform, e.g. Google Ads conversion tracking | 3 months |
This table must stay accurate. Under the GDPR’s transparency principle, your Cookie Policy has to reflect the cookies your site actually sets. Re-run a cookie scan whenever you add a new plugin, analytics tool or ad pixel, and update this table to match.
How Our Consent Banner Works
When you first visit ebykes.nl, a banner appears at the bottom of the screen before any non-essential cookie is set. It gives you three genuinely equal choices:
- Accept all — switches on every cookie category.
- Reject non-essential — keeps only the strictly necessary cookies active. This button is exactly as prominent and exactly as easy to click as “Accept all.”
- Customise — opens a panel where you can switch each category on or off individually, then save your choice.
No box is ever pre-ticked on your behalf. Once you’ve made a choice, we store it for 12 months so we don’t interrupt you again — and you can change it at any time by clicking the small cookie icon that stays in the bottom-left corner of every page.
Managing Cookies in Your Browser
Alongside our on-site preference centre, every major browser lets you block or delete cookies directly:
Blocking all cookies through your browser may stop parts of ebykes.nl — such as your shopping basket — from working correctly.
Third-Party Cookies & International Transfers
Some cookies are placed by trusted third parties who help us run analytics, process payments, or deliver relevant advertising. Where one of these providers is based outside the European Economic Area (EEA) — for example, in the United States — any personal data transferred is protected using recognised safeguards, such as the European Commission’s Standard Contractual Clauses (SCCs), an adequacy decision, or an equivalent legal mechanism.
Insert the full list of third-party processors you actually use here (e.g. your analytics provider, payment gateway, ad platforms, live chat tool), along with a link to each provider’s own privacy policy.
How Long We Keep Your Consent Choice
We store your cookie preference for 12 months from the date you make it, in line with guidance from the Dutch Data Protection Authority. After that, or whenever you clear your browser data, we’ll ask for your consent again. Individual cookie lifespans are listed in the table in Section 5.
Your Rights Under the GDPR
Because cookies can involve personal data, you have the same rights here as you do over any other personal data we hold about you:
Ask what data we hold about you.
Ask us to correct inaccurate data.
Ask us to delete your data.
Ask us to limit how we use your data.
Receive your data in a portable format.
Object to certain uses of your data.
Change your cookie choice at any time.
Lodge a complaint with a supervisory authority.
To exercise any of these rights, email support@ebykes.nl. We’ll respond within one month, as required by the GDPR.
Children’s Privacy
ebykes.nl is intended for visitors aged 16 and over, in line with the age of consent for online services set by the Netherlands under the GDPR. We don’t knowingly collect personal data from children younger than this through cookies or otherwise.
Changes to This Policy
We may update this Cookie Policy from time to time — for example, when we add a new tool that sets cookies. Significant changes will be reflected in the “last updated” date at the top of this page, and where the change is material, we’ll ask for your consent again.
Contact Us & Supervisory Authorities
Questions about this Cookie Policy?
Email our team directly and we’ll get back to you as quickly as we can.
✉️ support@ebykes.nlPlease note: this Cookie Policy has been prepared as a comprehensive starting template based on current GDPR and Dutch Telecommunicatiewet requirements. It is not a substitute for advice from a qualified Dutch or EU data protection lawyer. Before publishing, please fill in every highlighted field with your real business details, complete an actual cookie audit of your live site, and have the final page reviewed by a legal professional — cookie consent is an area the Autoriteit Consument & Markt actively enforces.
